Green IT services market set for rapid expansion through 2030

The global green information technology services market is projected to grow from $33.8 billion in 2026 to $64.01 billion by 2030, as companies push harder to cut energy use, emissions and e-waste. Cloud adoption, green procurement and sustainability consulting are emerging as the main growth drivers.

Why it matters: - Green IT services are moving from a niche sustainability play to a mainstream business expense as companies look to reduce energy use, lower operating costs and meet environmental reporting rules. - The market’s projected rise to $64.01 billion by 2030 signals strong demand for tools and services tied to carbon tracking, recycling and more efficient infrastructure. - The shift has implications for IT buying decisions, data center operations and corporate sustainability targets.

What happened: - The Business Research Company said the green information technology services market will grow from $28.71 billion in 2025 to $33.8 billion in 2026. - The firm projects the market will reach $64.01 billion by 2030, representing a 17.3% compound annual growth rate. - The report was published as The Business Research Company’s Green Information Technology Services Global Market Report 2026 – Market Size, Trends, And Forecast 2026-2035. - The report covers regions including Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, the Middle East and Africa.

The details: - Growth has been driven by demand for energy-efficient IT infrastructure, pressure to reduce IT operating costs, electronic waste management, carbon-emissions tracking and tighter environmental reporting requirements. - The report says future growth will be supported by sustainable IT lifecycle management, refurbished and reused IT equipment, specialized green IT consulting, energy-efficiency assessments and eco-friendly IT procurement. - Expected trend areas include green IT consulting, sustainability assessments, electronic waste recycling, sustainable procurement, and energy auditing and optimization for IT infrastructure. - Green IT services are defined as practices and technologies that reduce the environmental impact of IT operations while improving energy efficiency, resource use and long-term sustainability. - The services are designed to help organizations manage carbon emissions, dispose of electronic waste responsibly and comply with environmental regulations across the technology lifecycle. - North America led the market in 2025. - Asia-Pacific is expected to grow fastest خلال the forecast period. - The report says cloud computing is a major growth catalyst because it centralizes resources, improves efficiency and can cut energy consumption through more efficient data centers. - Eurostat reported that the share of EU enterprises using paid cloud computing services rose by 7.42 percentage points between 2023 and 2025. - The 2026 edition of the report adds market attractiveness scoring, total addressable market analysis, company scoring matrix graphics and tables, Excel-based forecasting dashboards, market hotspots infographics, and updated graphics and tables. - The report is available here, and a free sample is available here.

Between the lines: - Cloud adoption is doing double duty here: it is both a technology upgrade and a sustainability lever. - The market outlook suggests companies are treating greener IT as an operational necessity, not just a corporate responsibility initiative. - The focus on consulting, audits and procurement shows that demand is broadening beyond hardware and infrastructure into advisory and compliance services.

What's next: - The report expects the market to keep expanding through 2030 as organizations invest in efficiency, emissions management and sustainable sourcing. - Vendors in the space are likely to compete more on lifecycle management, measurement tools and optimization services. - Faster growth in Asia-Pacific could shift investment and implementation activity toward that region.

The bottom line: - Green IT services are on track for sustained double-digit growth as businesses try to cut costs, meet regulations and shrink the environmental footprint of their technology operations.